Memes are all around us and as most of them are funny we do not hesitate to tag our friends as soon as we see one. The rise of the meme culture has also led to the decline of most people reading on social media leading to the reduction in the average attention span of the reader. So how does one highlight important informative posts to pique the interest of a social media user? A Tamil Nadu youth seems to have found the solution by using memes to educate people about agriculture through his Facebook page. His unconvential method definitely seems to be working.